South America
Princess Cruises Voted "Best Cruise Line in
Alaska" by Travel Weekly

Debuts 20 New Shore Excursions in Alaska This
Summer
1/27/2010
Princess Cruises Voted "Best Cruise Line in Alaska" by
Travel Weekly
Line Named Best in Alaska for Sixth Time at Magazine's
Seventh Annual Readers' Choice Awards

SANTA CLARITA, Calif. (January 27, 2010) -- Princess Cruises has once again
received top honors as the "Best Cruise Line in Alaska" in the annual Travel Weekly
Readers' Choice Awards. This marks the sixth time in the past seven years that the
company has been recognized with this distinction by the respected magazine's
travel agent readers.

"To have our Alaska cruise vacation experience recognized by the ultimate travel
experts -- travel agents -- is a true honor" said Jan Swartz, Princess Cruises
executive vice president. "Winning this award again shows us that our Alaska cruise
and cruisetour program has been very successful in giving travelers the ultimate way
to experience the breathtaking beauty of the Great Land."

Combining cruise, rail and lodge options to create a complete Alaska vacation,
Princess offers an immersive experience that combines a seven-day Gulf of Alaska
cruise with one of an array of land tours ranging from three to nine nights. Travelers
can explore the state's dramatic interior with a range of options that feature at least
two nights among the wilderness of Denali National Park, one of the state's top
attractions. Cruisetours also offer accommodations at the company's scenic
riverside wilderness lodges and travel by Princess' exclusive glass-domed railcar
into the heart of Alaska. And only Princess offers Direct-to-the-Wilderness rail travel
to give travelers more time in the Denali area.

The 2010 Princess Alaska season offers a total of 112 Alaska sailings aboard seven
ships and four itinerary options. The lineup includes Diamond Princess, Coral
Princess, and Island Princess traveling on the line's signature "Voyage of the
Glaciers" through the scenic Gulf of Alaska; Golden Princess, Sapphire Princess
and Sea Princess sailing the Inside Passage routes from Seattle and San Francisco;
and Royal Princess offering the line's small ship experience on an extended 14-day
Connoisseur voyage to some of the state's less-visited ports.

Princess is currently offering a Denali on Sale promotion through February 28,
featuring savings of up to 50 percent on select Alaska vacations.

Full award results can be found on the Travel Weekly site.

Additional information about Princess Cruises is available through a professional
travel agent, by calling 1-800-PRINCESS, or by visiting the company's website at
www.princess.com.

# # #

About Princess Cruises in Alaska:
One of the best-known names in cruising, Princess is a global cruise and tour
company operating a fleet of 17 modern ships renowned for their innovative design
and wide array of choices in dining, entertainment and amenities, all provided in an
environment of exceptional customer service. Princess is a leader in Alaska
vacations, offering immersive land/sea vacations that feature the state's "must see"
attractions, including Glacier Bay National Park and Denali National Park. Princess
owns and operates five wilderness lodges nestled in scenic riverside locations
throughout the state, as well as a fleet of deluxe motorcoaches and glass-domed
Princess railcars -- giving travelers the opportunity to combine cruise, rail and lodge
options to see all the best of Alaska. The company is part of Carnival Corporation &
plc (NYSE/LSE:CCL; NYSE:CUK).

Princess can also be found on:
Facebook: http://www.facebook.com/PrincessCruises
Twitter: http://twitter.com/PrincessCruises
Flickr: http://www.flickr.com/photos/princesscruises
2/9/2010
Princess Cruises Debuts 20 New Shore Excursions in Alaska
This Summer
Passengers Can Help Out with a Scientific Expedition or Get Up Close and Personal
with Glaciers and Wildlife

SANTA CLARITA, Calif. (February 9, 2010) -- This year Princess Cruises offers
passengers some fresh ways to experience Alaska up close and personal with a
variety of new shore excursions for the summer. Among the 20 new options is a
unique opportunity to join a scientific expedition while in Juneau to help study climate
change and wildlife behavior patterns.

Passengers can also get closer to the dramatic glaciers of Tracy Arm, pilot their own
zodiac on a tour of Ketchikan or enjoy the opportunity for animal encounters at a film
trainer's wildlife park. These new options join Princess' extensive shore excursion
program, which currently offers 215 different Alaska tour options for passengers
starting in May.

"Alaska offers so many thrilling experiences for visitors -- there's beautiful scenery
nearly everywhere you turn, great opportunities to encounter wildlife, an intriguing
Native culture, and of course the towering glaciers," said Charlie Ball, president of
Princess Tours. "These new excursions showcase some of the many wonders
available throughout this amazing state, and offer visitors a number of ways to get a
very personal Alaska vacation."

New tours available to Alaska passengers this summer include:

Whales & Glaciers Citizen Science Adventure (Juneau) -- This unique tour will give
participants a taste of what it's like to be a research scientist in the wilds of the Last
Frontier. Passengers join a science-based excursion giving them the opportunity to
participate in a GPS time-lapse photo project at the Mendenhall Glacier that
documents the effects of climate change on the Juneau Icefield. Citizen scientists
can also collect water samples, net plankton and record humpback whale and other
marine wildlife behavior. This observational data will improve scientists'
understanding of the many variables that affect Alaska's marine ecosystem. In
addition, passengers will enjoy a whale-watching cruise, with guaranteed whale
sightings.

Back Country Zodiac Expedition (Ketchikan) -- Passengers can be their own captain
for the day as they skipper their custom-built motorized inflatable along the coastline
of Revillagigado Island for a unique Alaska adventure. Participants will follow their
guide on a journey that explores Native culture with a view of Saxman Native Village,
and a search for wildlife such as bears, eagles, whales, seals and more. The group
guide will explain the area's history, geology, culture and ecology.

Alaska Wildlife Park (Princess Exclusive -- Skagway) -- Visitors can meet many types
of animals at the Kroschel Films Wildlife Park Center. The park is run by trainer
Steve Kroschel who has a lifetime of experience working with wild animals for movies
such as "Never Cry Wolf" and the PBS "Wild America" series. His center provides a
home for numerous orphaned wild animals including wolves, Arctic fox, lynx,
porcupine, pine marten, mink, reindeer and wolverines. Guests will enjoy hands-on,
face-to-face encounters and intimate close-up photography of many of these
animals as they learn about the behavior of these intriguing creatures and gain an
understanding of the time and trust required to train them.

Whales, Bears & Glaciers Adventure (Princess Exclusive -- Juneau) -- This
excursion offers an opportunity to experience the perfect Alaska trifecta: whale
watching, bear viewing and a scenic flight over the glaciers of the Juneau Icefield.
Visitors will see two of Alaska's most impressive creatures with a whale watching
cruise that guarantees sightings, plus a bear search at a salmon-bearing stream.
The tour caps off with a flight over the Juneau Icefield and the Mendenhall Glacier
on the way back to town.

Tracy Arm Fjord & Glacier Explorer (Juneau) -- Sapphire Princess passengers have
a new way to get a close-up look at the glaciers of Tracy Arm as they cruise aboard
a luxurious, high-speed catamaran for an in-depth exploration of the twin Sawyer
Glaciers. The adventure begins just before Sapphire Princess reaches the entry to
Tracy Arm, as participants board their catamaran directly from the ship. After viewing
glaciers from a much closer vantage point than is possible from a cruise ship, they
will travel to Juneau to rejoin Sapphire Princess.

Adventure Park & Zip Lines (Skagway) -- Thrill-seeking passengers can walk along
raised balance beams, cross suspension bridges and fly through the air on a series
of zip lines with this adventurous excursion. The exciting course will keep
passengers challenged and exhilarated as they soar through the air on a series of
six zip lines through the lush Alaska canopy.

Juneau Jeep Adventure (Princess Exclusive) -- Visitors can experience Juneau's
most scenic and historic locales in the rugged comfort of a Jeep Wrangler for a small
group adventure. A diver/guide will take each group on a tour through Juneau, to a
scenic view of Mendenhall Glacier and other local sites, ending with a stop at the
award-winning Alaskan Brewing Company for a final taste of Juneau.

Mendenhall Glacier Helicopter & Salmon Bake Combo (Princess Exclusive -- Juneau)
-- This unique tour combination gives passengers a stunning aerial view of the
famed Mendenhall Glacier plus the chance to feast on wild Alaska salmon.
Participants will enjoy a glacier landing where they can explore the glacier's surface
and learn how glaciers form, flow and shape the landscape. Once they've worked up
an appetite, visitors join the salmon bake festivities for an all-you-can-eat meal.

Historical Ketchikan Walking Tour (Princess Exclusive) -- Visitors can gain a unique
understanding of Ketchikan and its Tlingit culture on this guided walking tour of
Alaska's "First City." Led by a former city mayor of Tlingit descent, the tour offers
personal knowledge of the many changes Ketchikan has experienced over the
years. Visitors will also learn the significance of totem poles within Native culture, see
the former red light district, and visit a salmon ladder to see the incredible journey
salmon endure as they return to their spawning ground.

Bear Country & Wildlife Expedition (Ketchikan) -- Passengers can view black bears
in their natural habitat on a wildlife experience just a short drive from downtown
Ketchikan. Participants will enjoy a nature walk on their way to a stream where more
than 100,000 Pacific salmon return each year to spawn. Large concentrations of
bears and other wildlife gather to feed on the huge runs of salmon. In addition to the
bears, bald eagles wait for scraps, while mink, marten and wolf frequent the area,
and seals can usually be seen feeding on the bountiful fish harvest.

Behind the Scenes at Butchart Gardens (Victoria) -- One of Victoria's premiere
attractions, Butchart Gardens is a beautiful place to explore independently.
However, with this tour, guests have the unusual opportunity to go beyond the usual
self-guided visit, and enjoy an exclusive in-depth guided tour behind the scenes.
Visitors will learn the history of the gardens and explore the Mediterranean Garden
and botanist's greenhouse, plus see a demonstration by the gardens' ceramics
master as he displays his skills in flower-pot making.

All Alaska shore excursions are currently available for pre-reservation. Passengers
who are already booked on an Alaska cruise can reserve their tours by logging on to
the Cruise Personalizer on princess.com, to ensure they get the excursions of their
choice. As many tours fill up quickly, passengers are encouraged to make selections
as early as possible.

Additional information about Princess Cruises is available through a professional
travel agent, by calling 1-800-PRINCESS, or by visiting the company's website at
www.princess.com.